ABB Customer Experience Center

Two interactive showrooms located at key manufacturing facilities in Mebane, NC and Bielsko-Biala, Poland. Customers can interact with ABB’s latest products and share real-time feedback throughout the development process. At the heart of the center is our Product Showcase Interactive Digital Experience which is presented on a multi-screen video wall that customers control with a touchscreen. Real-world applications of ABB solutions are visualized in stunning 4K resolution. Customers zoom around the ABB world, to discover the portfolio of offerings across various sectors.

To convey the global presence of the company, our Interactive Digital Globe allows customers to zoom in on an ultra high resolution model of Earth where various ABB facilities are featured by their expertise.

Digiscura Scope: Digital Footprint Design and Planning, Interactive Digital Content Production, Hardware Integration, Installation.